2001-2003

Courses: School of Communication (COMM)
College: Liberal Arts and Social Sciences

1301 (formerly RTV 1301): Media and Society
Cr. 3. (3-0). Consumer oriented study of mass communications. Provides overview of media structures, media messages, mass audiences, and impact of media on society.

1302 (formerly SPCM 1361): Introduction to Communication Theory
Cr. 3. (3-0). Prerequisite: credit for or concurrent enrollment in ENGL 1303. Perspectives in communication theory and process.

1331 (formerly SPCM 1331): Fundamentals of Public Speaking
Cr. 3. (3-0). Beginning theory and practice of informative and persuasive communication.

1332 (formerly SPCM 1332): Fundamentals of Public Speaking
Cr. 3. (1-2). Taught in large lecture and small group format. Beginning theory and practice of informative and persuasive communication.

1333 (formerly SPCM 1371): Interpersonal Communication
Cr. 3. (3-0). Theories and research relating to the initiation, growth, and deterioration of interpersonal relationships in contemporary society.

2300 (formerly SPCM 2350 or COMD 2350): Survey and Research Methods
Cr. 3. (3-0). Prerequisites: COMM 1301 (formerly RTV 1301), COMM 1302 (formerly SPCM 1361), and sophomore standing or consent of instructor. Principles and practices of critical analysis of theoretical, applied, and clinical literature in communication and selected disorders.

2310 (formerly JOUR 2310): Media Writing and Reporting
Cr. 3. (2-3). Prerequisites: ENGL 1303 and competent typing ability. Fundamentals of news writing and reporting for print and electronic media, public relations, and advertising. Includes laboratory practice.

2320 (formerly RTV 2304): Fundamentals of Media Production
Cr. 3. (3-0). Prerequisite: COMM 1301 (formerly RTV 1301). Fundamentals of current and emerging production techniques in electronic media industries.

2322 (formerly RTV 3322): Television Production
Cr. 3. (2-3). Prerequisite: C or better in COMM 2320 (formerly RTV 2304) and consent of instructor. Television as a medium of influence and expression. Application of professional video techniques in programming. Emphasis on studio operation.

2350 (formerly RTV 2303): Introduction to Telecommunication
Cr. 3. (3-0). Prerequisite: COMM 1301 (formerly RTV 1301). Telecommunication hardware and software systems, e.g., cable, digital, satellite communication, and their effects upon industry and society.

2370 (formerly RTV 2370): Film Appreciation
Cr. 3. (3-0). Introduction to the art, technology, economics, and social aspects of film.

3310 (formerly JOUR 3310): Advanced Newswriting
Cr. 3. (2-3). Prerequisite: grade of at least C in JOUR COMM 2310 (formerly JOUR 2310). Gathering and writing news with emphasis on publishing in the student newspaper.

3311 (formerly JOUR 3311): News Editing
Cr. 3. (2-3). Prerequisite: Grade of at least C in COMM 2310 (formerly JOUR 2310). Editing print and broadcast news, feature, and opinion articles; headline and caption writing; introduction to newspaper design.

3312 (formerly JOUR 3320): Feature Writing
Cr. 3. (3-0). Prerequisite: COMM 3310 (formerly JOUR 3310) or consent of instructor. Developing ideas, gathering material, and writing feature stories for the print media.

3316 (formerly RTV 3360): Electronic News
Cr. 3. (3-0). Prerequisites: at least C in COMM 2320 (formerly RTV 2304) and at least C in COMM 2310 (formerly JOUR 2310), and consent of instructor. Theory and practice of assembling, writing, and presenting news for the electronic media.

3320 (formerly RTV 3320): Audio Production
Cr. 3. (2-3). Prerequisite: at least C in COMM 2320 (formerly RTV 2304) and consent of instructor. Audio as a medium of influence and expression with applied emphasis on audio production techniques used in radio, TV/cable, and film industries.

3321 (formerly RTV 3321): Film Production
Cr. 3. (2-3). Prerequisite: C or better in COMM 2320 (formerly RTV 2304) and consent of instructor. Film as a medium of influence and expression with an emphasis on motion picture production techniques.

3323 (formerly RTV 3323 or JOUR 3323): Multimedia Production
Cr. 3. (2-3). Prerequisite: COMM 2320 or consent of instructor. Fundamental of multimedia production for mass media and corporate applications.

3324 (formerly JOUR 3330): Photojournalism I
Cr. 3. (2-3). Prerequisite: junior standing or consent of instructor. Techniques of taking and developing pictures for the mass media.

3326 (formerly JOUR 3335): Graphics Applications
Cr. 3. (2-3) Prerequisite: grade of at least C in COMM 2310 (formerly JOUR 2310). Application of graphics and type principles in print journalism, advertising, art, and public relations.

3327 (formerly JOUR 3340): Desktop Publishing
Cr. 3. (3-0). Prerequisite: COMM 3326 (formerly JOUR 3335) or consent of instructor. History, theory, and practice of page layout and design using a computer. Creation and manipulation of graphics for print media and use of desktop systems to produce camera-ready copy.

3328 (formerly RTV 3340): Broadcast and Film Writing
Cr. 3. (3-0). Prerequisite: consent of instructor. Script writing for the broadcast and film media.

3329 (formerly RTV 3365): Media Performance
Cr. 3. (2-3). Prerequisite: consent of instructor. Performance techniques for media professionals in news, information, commercial, and entertainment programming.

3330 (formerly SPCM 3330): Relational Communication
Cr. 3. (3-0). Prerequisite: COMM 1333 (formerly SPCM 1371) or consent of instructor. Current research and theories concerning communication processes and dynamics involved in personal and professional relationships.

3331 (formerly SPCM 3331): Communication in the Family
Cr. 3. (3-0). Prerequisite: COMM 1333 (formerly SPCM 1371) or consent of instructor. Theories and research covering communication in the development of the family with an emphasis on parent-child and sibling communication.

3332 (formerly SPCM 3311): Effective Meeting Management
Cr. 3. (3-0). Prerequisite: junior standing or consent of instructor. Procedures for planning and conducting meetings, including large conventions, board meetings, and informal committees.

3337 (formerly SPCM 3337): Argumentation and Debate
Cr. 3. (3-0). Theory and practice in the art of advocacy involving analysis, arrangement, and presentation of arguments for the purpose of decision making and social control.

3339 (formerly SPCM 3339): Advanced Public Speaking
Cr. 3. (3-0). Prerequisite: COMM 1331 (formerly SPCM 1331) or consent of instructor. Advanced experiences in research, development, presentation of public addresses with emphasis on rhetorical criticism.

3350 (formerly RTV 3350 or JOUR 3350): Media Management
Cr. 3. (3-0). Prerequisite: ECON 2305 or consent of instructor. Administration of media properties, government and labor relationships, financing, scheduling, sales, and taxation.

3352 (formerly SPCM 3333): Small Group Process
Cr. 3. (3-0). Prerequisite: COMM 1331 (formerly SPCM 1331) or COMM 1302 (formerly SPCM 1361) or COMM 3356 (formerly SPCM 3336), or consent of instructor. Principles of group dynamics with attention to problem-solving activities.

3353 (formerly SPCM 3353 and RTV 3353): Information and the Web
Cr. 3. (3-0). Prerequite: Major in the School of Communication or consent of instructor. Theory and practice of information storage, retrieval, and creation on the Internet and World Wide Web and their applications in the field of communication.

3355 (formerly RTV 3315): Programming and Distribution in the Information Society
Cr. 3. (3-0). Prerequisite: COMM 2350 (formerly RTV 2303) or consent of instructor. Survey of economic, legal, and logistical aspects of distributing radio, TV, and film programs using new technology.

3356 (formerly SPCM 3336): Business and Professional Communication
Cr. 3. (3-0). Prerequisite: junior standing. Intended for juniors and seniors in business and the professions. Communication activities in business and professional settings with emphasis on oral presentations, interviews, negotiations, and group processes.

3359 (formerly RTV 3386): Cable Communication
Cr. 3. (3-0). Prerequisite: COMM 2350 (formerly RTV 2303) and consent of instructor. History, significance, and current trends of cable communication.

3360 (formerly JOUR 3360): Principles of Advertising
Cr. 3. (3-0). Prerequisite: junior standing or consent of instructor. Advertising theories and techniques in business and related fields.

3361 (formerly JOUR 3361): Advertising Copywriting and Production
Cr. 3. (2-3). Prerequisites: COMM 2310 (formerly JOUR 2310) with grade of at least C; COMM 3360 (formerly JOUR 3360) or consent of instructor. Techniques of writing and producing advertisements.

3362 (formerly RTV 3355): Broadcast and Cable Sales
Cr. 3. (3-0). Prerequisites: COMM 3364 (formerly RTV 3310) and COMM 3360 (formerly JOUR 3360). Concepts, theories, problems, and practices of sales for broadcast stations and cable systems. Includes research, media planning, applied ratings, role of representative firms, promotion, and client negotiation.

3364 (formerly RTV 3310): Principles of Broadcast Programming and Ratings
Cr. 3. (3-0). Prerequisites: COMM 1301 (formerly RTV 1301) or consent of instructor. Broadcast and cable programming strategies and use of ratings by the communications industry.

3368 (formerly JOUR 3380): Principles of Public Relations
Cr. 3. (3-0). Prerequisite: junior standing or consent of instructor. Public relations theories and techniques in business, government, and the social services.

3369 (formerly JOUR 3381): Public Relations Writing
Cr. 3. (3-0). Prerequisites: COMM 2310 (formerly JOUR 2310) with grade of at least C; COMM 3368 (formerly JOUR 3380), or consent of instructor. Preparing memoranda, releases, reports, publicity features, public service announcements, speeches, and other specialized writing.

3370 (formerly RTV 3370): History of Cinema
Cr. 3. (3-0). The evolution of film form, content, technology, and economics with special emphasis on American films.

3371 (formerly RTV 3371): History of Animation in Mass Communication
Cr. 3. (3-0). Prerequisite: consent of instructor. Techniques of animation in visual communication.

3372 (formerly RTV 3335): Gender and Media
Cr. 3. (3-0). Examination of historical and current portrayals of gender and gender issues in communication media.

3375 (formerly RTV 3375): International Communications
Cr. 3. (3-0). Prerequisite: consent of instructor. Comparative study of world communication systems, government policies, and economic systems.

3376 (formerly RTV 3330): Media Effects
Cr. 3. (3-0). Prerequisites: COMM 1301 (formerly RTV 1301) or consent of instructor. Effects of media upon individuals, institutions, and societies through the literature of communication.

3379 (formerly JOUR 3390 or RTV 3390): Popular Culture and the Mass Media
Cr. 3. (3-0). Prerequisite: junior standing or consent of instructor. Examination of the cultural content and contributions of the mass media with emphasis on the role played by the mass media in the shaping of modern society.

3380 (formerly RTV 3380): Electronic Field Production
Cr. 3. (2-3). Prerequisites: COMM 3382 (formerly RTV 3382) and consent of instructor. Single camera video production and electronic post-production theories and techniques applied to the creation of information and entertainment programs.

3381 (formerly RTV 3381): Advanced Film Production
Cr. 3. (2-3). Prerequisites: COMM 3321 (formerly RTV 3321) and consent of instructor. Film as a medium of influence and expression, with applied emphasis on advanced motion picture production techniques to non-theatrical film.

3382 (formerly RTV 3382): Intermediate Television Production
Cr. 3. (2-3). Prerequisite: COMM 3322 (formerly RTV 3322) and consent of instructor. Intermediate television production techniques with an emphasis on directing studio multiple camera productions.

3399:4399 (formerly JOUR 3399, 4399, RTV 3399, 4399, or SPCM 3399, 4399): Senior Honors Thesis
Cr. 3 per semester. Prerequisites: approval of chair, a 3.25 grade point average in the major, and a 3.00 cumulative average.

4110 (formerly JOUR 4110): Journalistic Interviewing
Cr. 1. (1-0). Prerequisite: COMM 3310 (formerly JOUR 3310) or consent of instructor. Specialized study of principles and techniques of journalistic interviewing including interviewing and writing experience.

4112 (formerly JOUR 4120): Investigative Reporting
Cr. 1. (1-0). Prerequisite: COMM 3310 (formerly JOUR 3310) or consent of instructor. Study of investigative reporting techniques, focusing on access to government records and documents, and gathering and examining material related to public issues.

4114 (formerly JOUR 4140): Business Reporting
Cr. 1. (1-0). Prerequisite: COMM 2310 (formerly JOUR 3310) or COMM 3361 (formerly JOUR 3361) or COMM 3369 (formerly JOUR 3381) or consent of instructor. Specialized study of reporting and writing of business and financial news, including practical field experience.

4198:4398 (formerly JOUR 4198, JOUR 4398, RTV 4198, RTV 4398, or SPCM 4198, SPCM 4398): Special Problems
Cr. 1 or 3 per semester or more by concurrent enrollment. Prerequisite: approval of the Director of Undergraduate Studies.

4303 (formerly JOUR 4373): Communication Law and Ethics
Cr. 3. (3-0). Prerequisite: junior standing or consent of instructor. An examination of the issues involved in the interrelation of law, government regulation, and communications.

4310 (formerly JOUR 4310): Opinion Writing
Cr. 3. (3-0). Prerequisite: COMM 3310 (formerly JOUR 3310) or COMM 3361 (formerly JOUR 3361) or COMM 3369 (formerly JOUR 3381) or consent of instructor. Preparing elements of editorial page, research, and writing of commentaries, columns, and editorials.

4313 (formerly JOUR 4321): Reporting of Public Affairs/Urban Problems
Cr. 3. (3-0). Prerequisite: COMM 3310 (formerly JOUR 3310). News coverage of politics, the legal system, education, and government institutions and their publics in the context of specific urban economic and social problems.

4314 (formerly JOUR 4322): Social Issues in Journalism
Cr. 3. (3-0). Prerequisites: junior standing or consent of instructor. Societal problems as portrayed in the press and electronic media. The role of journalism and its impact on social issues. Interaction between public discourse and its social, political, economic, and cultural context.

4315 (formerly JOUR 4330): Freelance and International Reporting
Cr. 3. (3-0). Prerequisites: COMM 3310 (formerly JOUR 3310) or consent of instructor. Professional writing for magazines and newspapers in domestic and foreign markets. National and international print media as well as the reporting corps in comparative perspective.

4316 (formerly RTV 4360): Advanced Electronic News
Cr. 3. (2-3). Prerequisites: COMM 3316 (formerly RTV 3360) and consent of instructor. Advanced study and exercises in writing, producing, and presenting electronic news.

4320 (formerly RTV 4320): Media Production Workshop I
Cr. 3. (2-3). Prerequisite: COMM 3380 (formerly RTV 3380) or COMM 3381 (formerly RTV 3381) or COMM 3382 (formerly RTV 3382), and consent of instructor. Application of various media production techniques to a specific production.

4322 (formerly RTV 4322): Television Producing and Directing I
Cr. 3. (2-3). Prerequisites: or COMM 3380 (formerly RTV 3380) and consent of instructor. Creative problems in producing and directing professional level television programming for broadcast purposes.

4328 (formerly RTV 4340): Broadcast and Film Dramatic Writing
Cr. 3. (3-0). Prerequisite: consent of instructor. Principles, methods, and problems in writing dramatic scripts; readings in the dramatic literature of broadcasting and film.

4331 (formerly SPCM 4331): Persuasion
Cr. 3. (3-0). Prerequisites: six semester hours in speech communication or consent of instructor. Theories, methods, and ethics of persuasion.

4335 (formerly SPCM 4345): Crisis Communication
Cr. 3. (3-0). Prerequisite: COMM 1333 (formerly SPCM 1371) or consent of instructor. Advanced interpersonal communication concepts dealing with relationship disintegration and crisis intervention.

4336 (formerly SPCM 4350): Social Cognition and Communication
Cr. 3. (3-0). Prerequisite: COMM 1333 (formerly SPCM 1371) or consent of instructor. The impact of judgment and attribution processes and the influence of awareness on verbal and nonverbal communication behavior.

4337 (formerly SPCM 4360): Television and the Family
Cr. 3. (3-0). Prerequisites: COMM 1333 (formerly SPCM 1371) and COMM 1301 (formerly RTV 1301) or consent of instructor. Television portrayals of the family and the processes and relational consequences associated with family use of television.

4338 (formerly SPCM 4361): The Family in Popular Culture
Cr. 3. (3-0). Prerequisites: COMM 1333 (formerly SPCM 1371) and COMM 1301 (formerly RTV 1301) or consent of instructor. Portrayal of family in popular media, including comics, radio, movies, television, and music, and how those popular images influence the expectations that audiences construct about family life and family relations.

4339 (formerly SPCM 4391): Methods of Communication Improvement
Cr. 3. (3-0). Prerequisite: 21 semester hours in COMM or consent of instructor. Research, principles, strategies, and theories related to improving the understanding of communication principles and skills in others.

4350 (formerly JOUR 4350 or RTV 4350): Case Studies in Media Management
Cr. 3. (3-0). Prerequisite: COMM 3350 (formerly RTV 3350 or JOUR 3350) or consent of instructor. Case studies used for solving various problems of media management.

4355 (formerly SPCM 4335): Organizational Communication
Cr. 3. (3-0). Prerequisite: six hours in communication courses or consent of instructor. Theory and research associated with the study of communication in complex organizations.

4356 (formerly SPCM 4336): Applied Organizational Communication
Cr. 3. (3-0). Prerequisite: COMM 4355 (formerly SPCM 4335) or consent of instructor. Application of organizational communication theories and concepts within an organizational context.

4357 (formerly SPCM 4337): Intercultural Communication and Organizations
Cr. 3. (3-0). Prerequisite: COMM 4355 (formerly SPCM 4335) or consent of instructor. Theory and practice of intercultural communication as it affects organizational behavior. Effects of cultural diversity on communication within multicultural organizations. Impact of intercultural interactions on communication in organizations.

4358 (formerly SPCM 4340): Bargaining and Negotiation
Cr. 3. (3-0). Prerequisite: COMM 4355 (formerly SPCM 4335) or consent of instructor. The role of communication in bargaining and negotiation within organizational settings.

4360 (formerly JOUR 4360): Media Planning and Placement
Cr. 3. (3-0). Prerequisite: COMM 3360 (formerly JOUR 3360) or consent of instructor. Advertising planning and placement with reference to audience segments and media sources.

4361 (formerly JOUR 4361): Advertising Campaigns
Cr. 3. (2-3). Prerequisites: COMM 3361 (formerly JOUR 3361) and COMM 4360 (formerly JOUR 4360) or consent of instructor. Application of creative, media, and strategic advertising principles in developing a complete advertising campaign.

4362 (formerly SPCM 4332): Rhetorical Strategies of Social and Political Campaigns
Cr. 3. (3-0). Prerequisite: COMM 4331 (formerly SPCM 4331) or consent of instructor. The persuasive theories, strategies, and practices of selected contemporary campaigns, such as civil rights and problems of the community and environment.

4364 (formerly SPCM 4334): Rhetoric and Criticism of Public Relations Discourse
Cr. 3. (3-0). Prerequisites: six semester hours in Public Relations or consent of instructor. Critical examination of the rhetorical processes of public relations discourse.

4367 (formerly SPCM 4333): Issues Management
Cr. 3. (3-0). Prerequisite: COMM 4331 (formerly SPCM 4331) or consent of instructor. Examines the communication strategies used by major organizations to influence public policies.

4368 (formerly JOUR 4380): Public Relations Campaigns Cr. 3. (3-0). Prerequisites: COMM 3368 (formerly JOUR 3380) and COMM 3369 (formerly JOUR 3381) or consent of instructor. Public relations campaign strategies and case histories, including the design of a public relations program for selected clients.

4370 (formerly RTV 4370): Social Aspects of Film
Cr. 3. (3-0). Prerequisite: three advanced hours in communication. An examination of the social context in which films are produced and exhibited including film censorship, audience attitudes and behavior, and content analysis.

4371 (formerly JOUR 4371): Journalism as a Literary Form
Cr. 3. (3-0). Prerequisite: consent of instructor. Analysis and practice of journalism as a contemporary literary form.

4372 (formerly JOUR 4370): Media, Power, and Society
Cr. 3. (3-0). Prerequisite: senior standing or consent of instructor. Critical studies in media as a social force in modern society.

4374 (formerly JOUR 4386): Press in the Twentieth Century
Cr. 3. (3-0). Prerequisites: COMM 3310 (formerly JOUR 3310) and one of the following: COMM 3379 (formerly JOUR 3390), COMM 4375 (formerly JOUR 4335), COMM 4372 (formerly JOUR 4370), COMM 4371 (formerly JOUR 4371). Analyzes role and nature of the press, including early muckraking, growth of chains and suburban dailies, trends in journalism and concentration of ownership, geo-political context of news, and new technologies.

4375 (formerly JOUR or RTV 4335): Propaganda and Mass Communication
Cr. 3. (3-0). Prerequisites: COMM 1301 (formerly RTV 1301) or consent of instructor. History, theory, development, and impact of propaganda as a controversial mass communication strategy for influencing public opinion.

4376 (formerly RTV 4315): Economic Aspects of Mass Communication
Cr. 3. (3-0). Prerequisites: C or better in COMM 2320 (formerly RTV 2304); COMM 3355 (formerly RTV 3315); or consent of instructor. Economic, legal, and logistic considerations in mass communication production, distribution, and exhibition in theatrical, television, and cable markets.

4378 (formerly RTV 4387): The Social Impact of New Information Technology
Cr. 3. (3-0). Prerequisite: COMM 2350 (formerly RTV 2303) or consent of instructor. Advanced study and analysis of the cultural and social impact of contemporary communication/information technology.

4379 (formerly RTV 4390): Television and Culture
Cr. 3. (3-0). Prerequisite: COMM 1301 (formerly RTV 1301) or consent of instructor. Television as an integral aspect of modern culture, including the institutional structure, the narrative and symbolic content forms, and current methods of textual analysis.

4380 (formerly RTV 4380): Media Production Workshop II
Cr. 3. (2-3). Prerequisites: COMM 4320 (formerly RTV 4320) and consent of instructor. Application of various media production techniques to a specific production.

4382 (formerly RTV 4382): Television Producing and Directing II
Cr. 3. (2-3). Prerequisites: COMM 4322 (formerly RTV 4322) and consent of instructor. Creative problems in producing and directing professional-level television programming for broadcast purposes.

4392 (formerly JOUR 4392, RTV 4392, SPCM 4392): Professional Internship
Cr. 3. Prerequisites: senior standing and approval of the School of Communication. Students interested in internships must contact their academic advisor. Assigned work experience outside the School of Communication and in cooperation with supervisors at media in Houston and across the nation.

4397 (formerly RTV 4397, JOUR 4397 or SPCM 4397): Selected Topics in Communication
Cr. 3. (3-0). Prerequisite: advanced standing in Communication, and consent of instructor. May be repeated for credit with approval of advisor when topics vary. Intensive study with reading and discussion in a selected area of communication.

Files Archived: February 5, 2003