Vice President for Intercollegiate Athletics
With his vision of an award-winning department, both academically and athletically, Rhoades has electrified the University and City of Houston as the Houston Athletics brand continues to spread nationally. Working with President Renu Khator, Rhoades successfully steered Houston into a new era as the University was invited to join the Big East Conference in 2013-14. One year later the demolition of Robertson Stadium signified a new period of Houston Athletics as it kicked off the construction of a $105 million, on-campus stadium set to open in August 2014.
Under Rhoades’ watch, Houston teams have won eight conference titles with 28 postseason appearances during while 31 individuals have earned All-America honors. The fall of 2011 saw Houston reach new heights as Houston football set a season record with 13 wins and a No. 6 national ranking while Houston became the first ever Conference USA program to host ESPN Gameday.
The 2012 fall semester saw Houston Athletics post its highest fall semester GPA, 2.92, and its highest overall cumulative GPA, 2.87. In addition, a record 75 athletes were named to the Dean’s List. Rhoades also has been a leader in the development of the Cougar Pride Leadership Academy. One of just a handful across the nation, the program brings student-athletes together as freshmen through graduation.
Sweeping changes, a $61.6 million on-campus football stadium, the creation of a women's golf program and unprecedented success within a department recognized three times for its diversity strategy were a small part of Rhoades' signature on Akron. The numbers alone spoke for themselves: 765 total Dean's List honors, 213 All-Conference honors, 83 Academic All-Conference, 20 team championships, 14 Conference Players of the Year and 12 All-Americans.
In 2008, UA's student-athlete federal graduation rate stood at 75 percent. Akron's overall student-athlete GPA increased from 2.789 to 2.964 while UA student-athletes completed more than 1,600 hours of community service. Rhoades led Akron to success while balancing the budget each of his last three years.
Rhoades served as a member of the NCAA Division I Championships/Sports Management Cabinet as well as leading the communications committee for the MAC.
Rhoades spent seven years at UTEP, serving as the executive senior associate athletics director after joining as assistant AD for development. At UTEP Rhoades administered the Athletic Major Gift Program, through which $9.1 million was raised. He also was instrumental in increasing marketing revenue to $1.33 million in just four years. Rhoades was heavily involved in athletics facility upgrades at UTEP, including the construction of the $11 million Larry K. Durham Sports Center.
Prior to his stint at UTEP, he worked at Marquette, where he was the athletics advancement officer. Rhoades worked for one year as an athletics marketing assistant for Yale.
A graduate of the University of Arizona, Rhoades later earned a master’s degree from Indiana University. He and his wife, Amy, have three daughters - Nicolette, Natalie and Noelle.